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Will Google Trips disrupt the visitor centre as we know it?

September 27, 2016 by Robyn Hanson 3 Comments

Will Google Trips disrupt the visitor centre as we know it?

Visitor centres, you’ve got competition. On September 19, Google launched its latest travel app, Google Trips. The app promises to “plan and organize your trip in just minutes,” ultimately de-stressing the travel planning process. Users can access customized itineraries on popular cities, suggestions on things to see and do, places to eat, transportation options, and […]

Filed Under: Innovation & Trends, Re-fuel, Topic: Visitor Centres, Visitor Experience Tagged With: apps, Google, Topic: Visitor Centres, visitor centre

Want to improve visitor experience? Serve your guests by listening online

August 2, 2016 by Robyn Hanson Leave a Comment

Want to improve visitor experience? Serve your guests by listening online

Your destination will host a major event next month and thousands of visitors are expected to arrive. Given the short-term influx of guests – many who are likely first-time visitors – how can your destination marketing organization (DMO) ensure they experience the best of your destination? Content or community managers can be proactive and create […]

Filed Under: Day Trip, Destination Marketing Tactics, Topic: Always-on Content, Visitor Experience Tagged With: Destination British Columbia, hootsuite, listening station, live events, Topic: Always-on Content, Tourism and Events Queensland, Twitter, visit seattle

How Whistler Blackcomb uses Snapchat, plus key tips for destinations

June 2, 2016 by Robyn Hanson Leave a Comment

How Whistler Blackcomb uses Snapchat, plus key tips for destinations

While travel writers and Instagram influencers feverishly embrace Snapchat for its compelling visuals and real-time storytelling capabilities, destinations have been much slower to warm up to this popular social app. Why is that? During roundtable discussions at a recent Travel Media Association of Canada event, many industry members shared their challenges and questions around the […]

Filed Under: Checking In, Consumer Engagement, Content Marketing and Campaigns, Tips from Destinations Tagged With: content, content manager, customer service, millennials, nina arnold, snapchat, Social Media, whistler blackcomb

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