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How will augmented reality support the tourism experience?

January 10, 2017 by Think! Staff 3 Comments

How will augmented reality support the tourism experience?

Building an incredible visitor experience is essential to a destination’s success. Augmented reality (AR) has an important part to play in this success as it begins to enhance real world experiences through mainstream technologies. In 2009, smartphone apps began to use AR technology to add a layer of guidance, content and entertainment to physical locations […]

Filed Under: Day Trip, Innovation & Trends, Visitor Experience Tagged With: augemented reality, frank cuypers, gartner's hype cycle, pokemon go

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