NBTC Holland Marketing

Social media-fueled overcrowding and your DMO’s responsibility

Can your destination’s social media channels damage the environment? It might sound extreme, but some fear that Instagram and other platforms are “ruining the great outdoors” by drawing an overwhelming number of visitors to fragile sites. Social media certainly has a...
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How Holland builds and executes its social media strategy: Tips for destinations of any size

Ever wonder how other destinations do it? During Destination Think's 2015 Social Media Tourism Symposium in Amsterdam, Tessa Dirks from NBTC Holland Marketing outlined her day-to-day challenges and triumphs as the organization’s international Social Media Manager....
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NBTC Holland Marketing describes their approach to partnerships and key challenges for DMOs

What if a country became a city? How can we better integrate tourism into the whole economy? How will our destination marketing organization (DMO) remain relevant in the future? Netherlands Board of Tourism and Conventions (NBTC) Holland Marketing is asking and...
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We work with the most innovative tourism boards in the world to create a vision for each of their destinations, solve business challenges and execute brilliant, integrated campaigns. The expertise we apply to that work is shared in the articles published here and in our DMO Matters newsletter.

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