Whitepaper: TSI'S FIRST 100 DESTINATIONS

We have analyzed 100 destinations and more than 625 million online tourism conversations with Tourism Sentiment Index (TSI), and it has led us to some amazing data-driven discoveries, including:

• Top-performing destinations for both volume and ratio of positive sentiment,
• Breakdown of sentiment drivers for top destinations (e.g. sights, events, food),
• Those tourism assets that generate the most positive (and negative) word of mouth
• An in-depth sentiment snapshot of British Columbia, home of TSI’s pilot run

We have also dived deep into the methodology behind the report and how you can leverage word of mouth for destination management.

Adelaide Hills Tourism
Albury City Council
Armidale Regional Council
Aspen Chamber Resort Association
Atlanta Convention & Visitors Bureau
Auckland Tourism, Events & Economic Development
Banff Lake Louise Tourism
Basalt Chamber of Commerce
Bay of Plenty Tourism
Bermuda Tourism
Big Sky Chamber of Commerce
Breckenridge Tourism Office
Brisbane Marketing
Bundaberg North Burnett (Bundabery Region)
Destination Campbell River
Cariboo Chilcotin Coast Tourism Association
Cayuga County CVB
Central Economic Development Agency/ Manawatu
Charlotte Coastal Region Tourism Association
Charlotte Regional Visitors Authority
City of Aiken, Parks, Recreation & Tourism
City of Adelaide
City of Fremantle
City of Mississauga
City of Moncton
City of Mount Gambier
City of Newcastle
City of Onkaparinga
Coffs Harbour City Council
Colorado Tourism Office
Cook Islands Tourism Corporation
Cradle Coast Authority
Destination Cape Breton Association
Destination Cleveland
Destination Falkenberg
Destination Fyn
Destination Gippsland
Destination Madison
Destination New South Wales – Sydney
Destination Osoyoos
Destination Rotorua
Destination West Yellowstone
Discover Kalispell
Discover Saint John, New Brunswick
Dublin Convention and Visitor Bureau
Economic Development Regina Inc.
Elkhart County Convention & Visitor Bureau
Enterprise Dunedin
Experience Columbia SC
Experience Grand Rapids
Explore Asheville
Fáilte Ireland
Fife Council
Flagler County Board of the County Commissioners
Frankenmuth Convention & Visitors Bureau
Fredericton Tourism
Georgia Department of Economic Development
Gold Coast Tourism Corporation

Great Ocean Road Regional Tourism
Greater Green Bay CVB
Gulf Shores & Orange Beach Tourism
Halifax Tourism
Hamilton County Tourism
Hawke’s Bay Tourism
Hinchinbrook
Indigo Shire Council
Lake Placid Regional Office of Sustainable Tourism
Lake Wanaka Tourism
Laredo Convention & Visitors Bureau
Logan City Council
Mackay Tourism Ltd
Midcoast Council | Destination Barrington Coast
Murray Regional Tourism
Myrtle Beach Area Chamber of Commerce
Newcastle Gateshead Initiative
Office du Tourisme de Québec
Orange City Council
Parksville Qualicum Beach Tourism
Pembrokeshire Tourism
Redland City Council | Redland Coast
RTO13 – Hariburton
RTO13 – Ottawa Valley
San Francisco Travel
San Juan Islands Visitors Bureau
Shoalhaven City Council
Shuswap Tourism
Société Économique de l’Ontario
South Africa Tourism
South Burnett Regional Council
Southern Queensland Country Tourism
St. John’s, Newfoundland
Sunshine Coast Tourism
Tahiti Tourisme
Tenterfield Shire Council
The Outer Banks Visitors Bureau
Thompson Okanagan Tourism Region
Tourism Abbotsford
Tourism and Events Queensland
Tourism Calgary
Tourism Chilliwack
Tourism Edmonton
Tourism Fernie
Tourism Greater Geelong & The Bellarine
Tourism Harrison
Tourism Jasper
Tourism Kamloops
Tourism Kelowna
Tourism Kuranda
Tourism Medicine Hat
Tourism Nanaimo
Tourism New Brunswick
Tourism Ottawa
Tourism Prince Rupert
Tourism Richmond
Tourism Saskatchewan
Tourism Saskatoon
Tourism Smithers