change management

White paper: Will international tourism offices remain relevant?

The Destination Think team is pleased to release this white paper that addresses international tourism offices: Will international tourism offices remain relevant?: Your roadmap for the future If you are reading this, you recognize that destination marketing is...

What does the ideal DMO look like?

The role, identity, and purpose of the DMO is always under scrutiny in our rapidly changing industry. Pressing reset, we’ve flipped the gaze from critiquing common malfunctions and missed opportunities to envisioning what the ideal DMO looks like. We sat down with...

No fear: Change management takes diligence, respect and transparency

“Think about the things we can do together, because we're DMOs. We can compete, we can coexist, or we can collaborate.” Which of these options can help a destination build a stronger tourism marketing network that benefits everyone? For Destination British Columbia...

3 steps to address change management in your destination

Aug 18, 2016 | Destination marketing strategy, DMO leadership

Change is hard, but doing nothing is a choice with consequences. If you’ve chosen to embrace change, the next logical...

Change management at the DMO: Why destinations need to be proactive

Jul 25, 2016 | Destination marketing strategy, DMO leadership

Is it business as usual for you today, or is it time for change? For many destination marketing organizations (DMOs),...

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