“We want visitors to feel like they own this place, that they are stewards of it just as much as we are.” - John Urdi...
Visitor experience
Want greener travellers? Rely on rewards, says Copenhagen
“Four out of five people want to act sustainably. But in reality, only one in five actually does.” – Rikke Holm...
Funding sustainability from the skies: The Legacy Fund behind Bella Coola Heli Sports
“One of the coolest things about [...] becoming climate positive is how many businesses have followed our example.” —...
Changing minds through meaningful tourism at the Danish Architecture Center
“I think a lot of people coming from outside can learn something from Copenhagen, especially when it comes to...
Green souvenirs: How travel to Copenhagen impacts grassroots sustainability
“Not only do we teach them about the city they're in, but we also give them the possibility of reflecting upon things...
How Tofino’s NGOs are teaching visitors about the value of restoration
“I can't claim to love the ocean, and live by it, and eat from it, and play on it, if I'm not prepared to be part of...
Truth and visitation: How exposing painful histories through travel can bring healing
“I can share the history without laying guilt, shame, or blame, and I can turn it around and use it in the work...
From ice rink to green oasis: Food security and sovereignty in the North
“You're in Inuvik, the sun's been down for a month. You're two degrees above the Arctic Circle, and it's minus 35 this...
Inuvik, NWT: Indigenous leadership and stewardship in the face of climate change
"There's a lot of things that I believe Inuvik and the Beaufort Delta could teach the world. First and foremost is...
Putting sustainability into practice in the Netherlands
“One of the biggest challenges we're now facing is how are we going to create tourism policies in a participative...
The world-changing adventures of Aspen Skiing Company
“When we talk about sustainability, we’re talking about being in business forever.” – Auden Schendler, Senior Vice...
#RainyDayShakespeare: Stratford, Ontario expresses its Place DNA® to enhance the visitor experience
Today’s tourism destinations are starting to understand the importance of defining their Place DNA®. What does this...
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We work with the most innovative tourism boards in the world to create a vision for each of their destinations, solve business challenges and execute brilliant, integrated campaigns. The expertise we apply to that work is shared in the articles published here and in our DMO Matters newsletter.
