DMO leadership

These ‘caremongering’ DMOs guide residents to support local businesses

At its heart, tourism is about people. During the COVID-19 crisis, destination marketing organizations (DMOs) and tourism businesses have demonstrated how to uplift both locals and visitors. There are many stories of mutual support. Caremongering is a term that made...

How one restaurant adapted to COVID-19 and won 1000s of new supporters

Three ways to adapt your business and meet people’s needs No matter their size, style or reputation, restaurants everywhere have had to adapt quickly to stay in business during the pandemic. One upscale, fine-dining spot in Seattle, Washington, is demonstrating what...

5 ways agile tourism businesses are finding creative ways to operate

For many companies, COVID-19 spelled the end of normal operations. Some tourism businesses have embraced disruption as a chance to innovate: pivoting their products, services, customers, or delivery methods to stay open. Take inspiration from these five examples of...

Mobilize, collaborate, be nimble: Saskatchewan’s path through COVID-19

Jun 10, 2020 | Destination marketing strategy, DMO leadership

“We have to be much more collaborative than in the past.”– Amy McInnis, Tourism Saskatchewan Amy McInnis is the...

How Destination Campbell River leads tourism stakeholders through crisis

May 20, 2020 | Destination marketing strategy, DMO leadership

“The DMO’s role is to keep the industry connected.”Kirsten Soder, Executive Director at Destination Campbell...

Mitigate COVID-19’s impact on your destination: Phase 1 of 3

May 13, 2020 | Destination marketing strategy, DMO leadership, Research and analysis, Strategic planning

The COVID-19 crisis places many destination marketing organizations (DMOs) in a new and precarious position. Amid...

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