Covid-19

6 ways destinations are inventing a better life after COVID-19

A moment of pause can be time for reinvention. If your destination has experienced issues stemming from visitor pressure, including overcrowding, pollution, weakening infrastructure, or a loss of social license for tourism, this may be the moment to change. Consider...

Reimagine what tourism and travel can become: Phase 3 of 3

Reimagining tourism and travel requires destination marketing organizations (DMOs) to radically accept the world as it is, not as it was. The desire to return to the way things were is understandable but untenable for our planet and for the wellbeing of all people....

Why symbolic actions matter when no one knows how COVID-19 will unfold

“How you conduct yourself during a crisis leaves a lasting impression.” Sarah Prud’homme, Senior Strategic Consultant at Destination Think The symbolic actions you take during a crisis will shape how people perceive your destination. Sometimes destination...

Restart your destination’s tourism industry: Phase 2 of 3

May 21, 2020 | Destination marketing strategy, Strategic planning

Your destination will pass through three, somewhat overlapping, phases during the COVID-19 crisis. The first is the...

How Destination Campbell River leads tourism stakeholders through crisis

May 20, 2020 | Destination marketing strategy, DMO leadership

“The DMO’s role is to keep the industry connected.”Kirsten Soder, Executive Director at Destination Campbell...

Mitigate COVID-19’s impact on your destination: Phase 1 of 3

May 13, 2020 | Destination marketing strategy, DMO leadership, Research and analysis, Strategic planning

The COVID-19 crisis places many destination marketing organizations (DMOs) in a new and precarious position. Amid...

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.

You’ve found your partner for destination marketing

We work with the most innovative tourism boards in the world to create a vision for each of their destinations, solve business challenges and execute brilliant, integrated campaigns. The expertise we apply to that work is shared in the articles published here and in our DMO Matters newsletter.

Get must-read updates delivered weekly!

Sign up to have our must-read weekly digest of leading destination marketing trends and innovation delivered directly to your inbox.

Fields marked with an * are required.

Thank you! You will receive an email to confirm your subscription.

We value and respect your privacy. Click to read our privacy policy.