COVID-19
PANDEMIC

DESTINATION MARKETING SUPPORT INITIATIVE

In these uncertain times, it is imperative that we all unite, pool our knowledge and support one another toward creating a better tomorrow.

“

I never lost faith in the end of the story. I never doubted not only that I would get out, but also that I would prevail in the end and turn the experience into the defining event of my life which in retrospect, I would not trade.

“

James Stockdale

AN OVERVIEW TO TIMES OF UNCERTAINTY

This presentation takes a broad look at the COVID-19 crisis in specific  relation to the destination marketing industry. It introduces the fundamentals of the recovery phases ahead, the leadership we need to succeed, scenario planning and how to take action in uncertain times.

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COVID-19 VIRTUAL FORUM

PRESENTATION ONE

STRATEGY
IN TIMES OF UNCERTAINTY

Our Chief Strategist outlines a strategic approach to managing your destination during these incredibly uncertain times.

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PRESENTATION TWO

COMMUNICATIONS
IN TIMES OF UNCERTAINTY

How to adjust your DMO’s communications during the COVID-19 crisis and what to do with your earned, owned and paid channels.

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PRESENTATION THREE

LEADING INDUSTRY
IN TIMES OF UNCERTAINTY

Managing your destination and supporting your tourism industry to maintain resilience through the COVID-19 crisis

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GET SUPPORT FOR YOUR TOURISM RESTART

Sign up to receive the destination marketing industry’s best guidance in a series of weekly emails. You’ll learn:

  • The three stages of strategic leadership during crisis,
  • Your DMO’s best roles during the pandemic,
  • How to support your stakeholders toward a safe reopening,
  • How other DMOs are successfully restarting tourism,
  • Where to find mutual support.

WE’RE HERE FOR YOU

For over a decade Destination Think has led the destination marketing industry through both its good times and times of hardship.

This experience has allowed us to provide crisis support to dozens of places all over the world when they needed it most.

We offer a holistic perspective, harnessing data to provide critical crisis analysis. We have dedicated teams providing strategic direction, always-on community engagement and fully integrated creative campaigns to amplify the recovery and make a stronger future a reality. 

Our global network of industry experts and DMOs offers us a unique spectrum of knowledge we apply to the benefit of every destination we work with.

MORE ON OUR CRISIS WORK