“It’s the first time I can remember where everyone can relate to absolutely everyone. We’re all going through a shade of the same thing, which should make this easy. But it also makes it really complicated; [… It’s] really dangerous if we don’t consider our audience properly.”  

– Steve Hanzic, Creative Director at Destination Think

Virtual Forum continued today with a second session to help DMOs navigate the COVID-19 humanitarian crisis. Destination Think’s creative director Steve Hanzic and lead content strategist Sara Raymond joined CEO Rodney Payne to share their expertise and observations about tourism communications in uncertain times.

Watch the recording below and click here to see the slide deck.

This was the second of a three-day series of sessions for destination marketers:

  • Session 1: Strategic planning for your destination through the COVID-19 crisis (Watch the presentation.)
  • Session 2: Adjusting your destination’s communications through the COVID-19 crisis
  • Session 3: Managing your destination and supporting your tourism industry through the COVID-19 crisis (Watch the presentation.)

Stay connected

Join the COVID-19 Network, where Destination Think will provide destination marketers with insights, data, resources and support groups as we journey through this time together. 

Then, gather at our COVID-19 Facebook group for DMOs to connect with hundreds of destination marketers, tourism experts, and passionate advocates for communities worldwide.

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