Destination marketing strategy

How regional tourism impacts Tribal lands: Bend and Warm Springs Reservation

“We look out for our land base because this is all we've got, and because this is all we have, we need to take care of it.” — Marjorie Kalama Bend, Oregon’s growing tourism industry greatly impacts the surrounding region. On the nearby Confederated Tribes of Warm...

Why “complete communities” make more sustainable places

“I think in order to take care of a destination, it has to be a true partnership with the community.” — Ben Gordon Connecting communities and preserving destinations are two roles that make natural allies out of DMOs and environmental watchdog organizations, despite...

Learning from resident sentiment studies at OSU’s Sustainable Tourism Lab

“The goal, really, of sustainable tourism is to protect the destination for the next hundred, 200 years, so that residents and visitors can enjoy it the same way that we experience it now or maybe even better than we experience it now.” — Todd Montgomery How do locals...

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We work with the most innovative tourism boards in the world to create a vision for each of their destinations, solve business challenges and execute brilliant, integrated campaigns. The expertise we apply to that work is shared in the articles published here and in our DMO Matters newsletter.

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