“We didn't see ourselves only as a tourism sector company. We were trying to say that we are actually here for the...
![Copenhagen CEO on the two biggest jobs ahead for travel destinations](https://destinationthink.com/wp-content/uploads/2024/05/Mikkel-aaro-hansen-1-1080x675.jpg)
May 7, 2024 | Destination marketing strategy, DMO leadership
“We didn't see ourselves only as a tourism sector company. We were trying to say that we are actually here for the...
Apr 30, 2024 | Destination marketing strategy, DMO leadership
“There are many routes to the future. There's not just one. Copenhagen is fantastic. It's a miracle. Don't copy. Be...
Mar 5, 2024 | Destination marketing strategy, DMO leadership
“You have a huge, powerful constituency that visits you. You can educate them and mobilize them, not to tell you not...
Feb 13, 2024
“One of the challenges that we've had in articulating sustainability and the values from the region is that those type...
Dec 12, 2023
We can’t keep up with all the solutions out there. And that’s a good thing. On the Travel Beyond podcast, we...
Dec 5, 2023
“There is an advantage of being the first, but it's also a responsibility sometimes to be the first, or to be the one...
Nov 28, 2023
“And at the end, this is the best selling proposal that you can have, because the people, they say, well, this is the...
Nov 21, 2023
“We're not just talking about marketing and maximizing profit and the amount of tourists, but actually building...
Nov 14, 2023
“There's movement in the right direction. We need to support that. But also I think as citizens ourselves, we have to...
Oct 31, 2023
The North has a lot to teach us. We listen and learn about what drives this community’s values and its approach to...
Oct 17, 2023
“We don't want to kill travel and tourism, but we have to reach the goal of net zero.” – Bernadett Papp of the...
Sep 28, 2023
“Don't only think about what you are doing and the impact that you can have within that little box. But see the...
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