DMO leadership

How Destination Campbell River leads tourism stakeholders through crisis

“The DMO’s role is to keep the industry connected.”Kirsten Soder, Executive Director at Destination Campbell River  Destination Campbell River is the destination marketing organization (DMO) for a small city located on Vancouver Island in British Columbia. Like...

Mitigate COVID-19’s impact on your destination: Phase 1 of 3

The COVID-19 crisis places many destination marketing organizations (DMOs) in a new and precarious position. Amid widespread uncertainty, economic freefall and rising unemployment, your DMO has a crucial role to play in alleviating some of the pandemic’s worst...

Community leadership: 4 ways your DMO can rise to the moment

“Being an industry leader means being a community leader. Destinations are places where people work and live. There is no separation between the public and stakeholders. It’s a time in which we need to step forward and provide the support that people really need.”–...

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We work with the most innovative tourism boards in the world to create a vision for each of their destinations, solve business challenges and execute brilliant, integrated campaigns. The expertise we apply to that work is shared in the articles published here and in our DMO Matters newsletter.

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