Technology and innovation

4 perspectives on Airbnb from leading destination marketers

Airbnb and the sharing economy have forever changed the way we travel. In just over a decade, the online platform has grown to over 2 million listings in 191 countries, opening up a world of possibilities for travellers seeking accommodations. Airbnb’s rapid growth...

Top 10 countdown: 2016’s ultimate destination marketing reading list

2016 has been a year of collaboration like no other. Destinations around the world, including many of our readers and contributors, have worked to recognize and address many common challenges together. Before the ball drops on the New Year, it’s time to acknowledge...

Two sides of the same coin? The sharing economy and the future of the DMO

Does your destination marketing organization (DMO) have a relevant vision for its role when it comes to tourism sustainability and the balance between profit and planet? Are you marketing, managing, or developing your destination? As a region comprising 28 nations,...

Tel Aviv’s hi-tech “Smart Tourism Initiative” inspires collaboration through technology

Sep 23, 2016 | Destination marketing strategy, Technology and innovation

For Tel Aviv, technological innovation is at the heart of a destination-wide strategy aimed at creating a seamless...

Don’t fall into a technology sinkhole

Sep 6, 2016 | Destination marketing strategy, Technology and innovation

What’s a DMO sinkhole? A DMO sinkhole is a single priority that ends up consuming a disproportionate amount of time...

Why a vibrant future for destination marketing means innovating together

Aug 31, 2016 | Destination marketing strategy, Technology and innovation

Amid all the changes and disruption to tourism caused by technology, who’s keeping track of the bigger picture?...

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