Visitor experience

Are DMO visitor centres making a Blockbuster mistake?

“I’ve been frankly confused by this fascination that everybody has with Netflix […] Netflix doesn’t really have or do anything that we can’t or don’t already do ourselves.” -Blockbuster CEO Jim Keyes, in a 2008 interview with CBS News In the mid-2000s, Blockbuster...
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Instantly help your visitors through micro-moments

How long does it take for a potential traveller to plan their next holiday? Marketers have long assumed that the planning process takes place over the course of several days, weeks, or even months. Brian Solis, a Principal Analyst at Altimeter and a speaker at Forum...
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Your destination needs to offer visitor servicing through social. Here’s why.

Is your destination listening and responding to its visitors online? If not, you have work to do. The State of Social Customer Service report from Conversocial published in August 2016 shows that now more than ever, businesses all over the world are responding to...
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