Virtual Forum

Recognizing courageous clients and colleagues of an unforgettable year

Amid the changes and challenges of 2020, it’s important to pause and recognize everyone we’ve journeyed with these past 12 months. We’re proud to celebrate our courageous clients, recognize our passionate team, and mention some Destination Think highlights below....

Reimagine what tourism and travel can become: Phase 3 of 3

Reimagining tourism and travel requires destination marketing organizations (DMOs) to radically accept the world as it is, not as it was. The desire to return to the way things were is understandable but untenable for our planet and for the wellbeing of all people....

Why symbolic actions matter when no one knows how COVID-19 will unfold

“How you conduct yourself during a crisis leaves a lasting impression.” Sarah Prud’homme, Senior Strategic Consultant at Destination Think The symbolic actions you take during a crisis will shape how people perceive your destination. Sometimes destination...

Mitigate COVID-19’s impact on your destination: Phase 1 of 3

May 13, 2020 | Destination marketing strategy, DMO leadership, Research and analysis, Strategic planning

The COVID-19 crisis places many destination marketing organizations (DMOs) in a new and precarious position. Amid...

4 guiding principles for DMO communication during COVID-19

May 1, 2020 | Best practices and tactics, Content marketing and campaigns

Before travel restrictions are lessened globally, many in the tourism industry are asking about how to appropriately...

Beyond COVID-19: Strategic thinking to prepare your DMO for the future

Apr 29, 2020 | Destination marketing strategy, Strategic planning

As news updates and official advisories continue to evolve, it might feel overwhelming for your destination marketing...

DMO scenario planning: What are the possible futures for your destination?

Apr 23, 2020

The global humanitarian crisis that is the COVID-19 pandemic has pitched destination marketing organizations (DMOs)...

COVID-19 Q+A: How can my DMO engage stakeholders during a constant crisis?

Apr 21, 2020

One of your most critical jobs as a destination marketer is to collaborate with your stakeholders. Many destinations...

4 takeaways for your DMO’s strategic planning during COVID-19

Apr 17, 2020

In this moment of COVID-19 crisis, is your DMO’s strategic planning on hold? Temporarily pausing your DMO’s...

Virtual Forum day 3 recap: Managing your destination and supporting your tourism industry through the COVID-19 crisis

Apr 9, 2020

“Instead of being the promoter of your destination, you need to be the ghostwriter of your destination. The scenario...

Virtual Forum day 2 recap: Adjusting your destination’s communications through the COVID-19 crisis

Apr 8, 2020

“It’s the first time I can remember where everyone can relate to absolutely everyone. We’re all going through a shade...

Virtual Forum day 1 recap: Strategic planning for your destination through COVID-19 crisis

Apr 7, 2020

“This is your chance to stand up and make a difference, to be that leader in your industry, to support them through...

Join Virtual Forum for DMOs on COVID-19 from April 7-9, 2020

Apr 3, 2020

Different times call for different methods. And this is a time unlike any other we have witnessed. Our team at...

You’ve found your partner for destination marketing

We work with the most innovative tourism boards in the world to create a vision for each of their destinations, solve business challenges and execute brilliant, integrated campaigns. The expertise we apply to that work is shared in the articles published here and in our DMO Matters newsletter.

Get must-read updates delivered weekly!

Sign up to have our must-read weekly digest of leading destination marketing trends and innovation delivered directly to your inbox.

Fields marked with an * are required.

Thank you! You will receive an email to confirm your subscription.

We value and respect your privacy. Click to read our privacy policy.